Lassa tyre

Lassa is a brand founded by the Turkish group Sabanci in 1974. In 1988, Sabanci signed a partnership with the Japanese giant Bridgestone Corporation. Lassa tyres are now produced in one of the world's largest factories and sold in more than 60 countries. They won the National Quality Award in 1993 and the European Quality Grand Prize in 1996, guarantees of conscientiousness and high quality.